What is the best way of demonstrating that a whole world can be hidden behind even a tiny painting like The Goldfinch? For the Mauritshuis, we developed a
website that tells the many surprising stories behind the painting that we know nothing about. By bringing the background of this artwork to the attention of the general public – both young and old – they become familiar with not only the painting but the museum itself. For instance, we highlight the Mauritshuis as a knowledge centre for the art of painting during the Golden Age and at the same time we hope to make coming to see the painting in real life more accessible.